(L-R; Mr. John Mabulay, National Sales Manager, GWM Philippines; Mr. Dax Avenido, Brand Head and
Marketing Director, GWM Philippines; Mr. Jameson Ong, Board of Director, GWM Philippines; Mr. Ruben
Tan, President, GWM Philippines; Ms. Nice Archival, Cebu City Councilor; Mrs. Jennifer Yu, President
GWM Cebu Central; Mr. Jonathan Cua, Chairman, GWM Cebu Central; Ms. Zabrina Quilala, General
Manager, GWM Cebu Central)
Cebu City, Philippines – GWM Philippines continues to accelerate its nationwide expansion with
the official opening of its first dealership in Cebu City on June 6, 2025 — a dynamic entry into the
heart of the Visayas and a strategic move to bring the brand’s growing presence closer to more
Filipino motorists.
Located at the G/F Annex Qimonda IT Center, NRA, Mabolo, Cebu City, the newest GWM
dealership underscores the brand’s commitment to establishing a strong and accessible
network across the country. With Cebu being a key economic and cultural hub, GWM’s arrival
marks a major milestone in its regional investment and customer outreach strategy.
“This is a proud moment for us,” said Dax Avenido, Brand Head and Marketing Director of GWM
Philippines. “Opening in Cebu is more than just a business move — it’s a testament to our
confidence in the Visayas market and our desire to connect with Cebuanos who are looking for
reliable, stylish, and future-ready mobility options.”
The opening of GWM Cebu comes at a time of record-breaking performance for the brand in the
Philippines. In April, GWM exceeded its monthly sales target by an impressive 124%, followed by
a robust 24% month-on-month growth in May — marking two consecutive months of strong
upward momentum. These achievements are a reflection of the unwavering support from our
valued customers, the dedication of our dealer principals, and the relentless commitment of the
GWM Philippines team to deliver excellence in every drive.
As GWM expands its footprint with more dealership openings planned nationwide throughout
2025, the Cebu launch stands as a bold statement of the brand’s drive to serve more Filipinos
with vehicles that embody performance, innovation, and style.
The new GWM Cebu showroom is now open to the public at G/F Annex Qimonda IT Center, NRA,
Mabolo, Cebu City For inquiries or to learn more about the dealership and available services,
interested customers may contact (032) 236-0193 and look for Ms. Zabrina Quilala.